Fresh off the coattails of its own-label paper wine bottle launch, Aldi has announced a range of own-brand flat recycled PET wine bottles will soon hit stores.
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Santiago Navarro, CEO & founder of Packamama – the climate tech packaging provider spun from Garçon Wines – made his name in the creation and supply of eco-flat bottles which re-launched Accolade’s eco brand, Banrock Station, in the Co-op in 2020. Here, he dives into how wine brands and manufacturers can leverage packaging to capitalise on ecommerce, whilst responding to long-term changing consumer preferences, including sustainability.
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Garçon Wines has secured £670,000 of investment in parent company Delivering Happiness Limited.
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Santiago Navarro is out to change the world and the mass-market wine business with his flat eco wine bottle. Jo Gilbert catches up with the co-founder and chief executive
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